Jenn has over 20 years’ experience of a unique breadth and depth of experience across a range of industries like advertising, creativity, marketing, trends forecasting, management consulting, leadership training, coaching and social and environmental impact.

A former BBDO Global Board Director, Global Doublemint Brand Director, Global Omnicom Integration Lead and BBDO Australasian Regional Director for Mars Incorporated across 16 markets. She knows what it’s like to be on the front line of leadership and profoundly understands the challenges and needs of leaders, their business and their teams. As well as the levers and pathways to navigate them to success in dynamic conditions that are globally cogent whilst being locally resonant.

She has a history of spearheading first of a kind projects that make a tonne of money, people famous, win a lot of awards and raise the bar for the industry. Some examples are Snickers Hungerithm, a world first real-time digital innovation that converted online behaviour to offline sales that won just about every international creative and effectiveness award. The controversial ‘How To Drink Properly’ that stopped 18-24yr olds binge drinking which won DrinkWise Australia BRW’s Most Innovative Company of the Year. And the world’s first ‘Pash Rash’ cream that helped Movember raise funds whilst reframing the perception of masculinity.

Since leaving BBDO, she has continued to be a trusted advisor and partner in various capacities to founders and leaders at multinational, regional and national organisations around the world. From iconic Fortune 100 companies, innovative start-ups, network and independent creative agencies and over 32 social and environmental impact groups and entrepreneurs across APAC.

Her uncommon trait is being able to detect invisible subtleties, simplify the complex and make profound connections that result in innovative and inclusive outcomes whilst using random analogies and movie references to explain complicated concepts. She's also a big fan of dugongs and panda memes.

Romayne is a unicorn. She has 360-degree integrated experience having worked in senior roles across institutional organisations (Australia Post) and award-winning global network creative agencies (DDB) and independent creative agencies (Sunday Gravy).

Romayne is renowned for being trusted to spearhead and deliver critical brand and business results by global, regional and national executive leaders and their teams for their most important corporate initiatives, with efficiency, humanity and creative impact.

From global brand launches for IG, regional campaign launches for Nando’s and Bupa, unique activations for Up (May Buy, recognised in Smart Company’s marketing campaigns that got the world’s attention in 2022) and 7-Eleven (Fair Ground, nominated as a finalist in the 7-Eleven Customer Experience Excellence Awards) and mammoth CRM and B2B rollouts for Officeworks and AAMI.

Romayne is the personification of grace under pressure. With an innate ability to simplify the complex and navigate pathways through dynamic circumstances in a calm and caring manner, whilst making sure her clients and teams feel safe, aligned and reassured is why is she is loved and respected by everyone she works with.

She’s passionate about social journalism, values driven leadership and developing individuals and teams to reach their full potential.

Her most uncommon trait is a (healthy) obsession with accountability. Romayne firmly believes in owning and learning from your shortfalls, misses and mistakes, because it all drives the evolution of character. Also quite uncommonly, she unwittingly pronounces some words with an Italian lilt.

Meet Blaze Edwards, our Content Director and self-proclaimed “personality hire”, which is code for knowing how to get things done in the most incredibly affable way.

Blaze started their career in PR, working on the likes of Paramount Pictures, Twentieth Century Fox, and Deliveroo. They quickly realised that, while they loved their clients, PR wasn’t nearly as glamorous as the British TV show Absolutely Fabulous led them to believe.

Enter trends forecasting at GalKal (now FiftyFive5), where their highlight was creating future-forward insights for corporate giants like Netflix, KFC, and Westpac. Now we're talking...

But the real magic happened at Who Gives A Crap, where in their role as Social Media Manager, Blaze transformed a brand into a community, increasing the brand’s audience by a whopping 200%. Viral campaigns? Tick – ever heard of 'Flush Your Ex'? Do yourself a favour and look it up if you haven’t.

In short, Blaze is delightfully adept at everything they turn their mind to. They love helping brands stay culturally relevant and flexing their creative muscles in social media, content strategy, trend spotting, and insights creation.

They are a unique voice, committed to bettering diversity, equity and inclusion efforts in a way brands and consumers alike can understand and act on.

Blaze’s uncommon trait is that after hours you’ll find them gracing stages around the country and headlining major Mardi Gras celebrations as a drag queen extraordinaire.

Caroline is living polywork – a qualitative social researcher, cultural strategist, and a freelance writer.

Caroline has six years of consulting, market research, and advertising experience in commercial and government sectors. She’s an ex-agency person who delivered mammoth digital and social campaigns for Nike, Movember and Coles…before finding her true calling in insights.

Compassionate, curious, and outcomes-driven, Caroline doesn’t believe in ‘writing reports’ or ‘presenting research’. She answers key client questions, solves problems, and gives clear, actionable recommendations. Caroline never leaves clients asking, “So what?”

In her commercial research, Caroline brings people to life, their hopes, fears, dreams, and basic needs. Because by understanding what makes people tick means Caroline has helped global brands expand their portfolio, find white space (in the most saturated categories), develop brand positioning for truly innovative products (milk without the cow anyone?) and create evergreen brand platforms (saved a period brand from risk of deletion).

After travelling the world in 2023, Caroline only takes on social research – research that does good, changes lives and in line with her values. Caroline has specific expertise in gender, diaspora and diversity, equity, and inclusion research.

Caroline’s writing has been published in SBS, ABC, WARC, Colournary, NextShark and peer-reviewed journals. She writes biting social commentary on culture and society and went viral in 2018 for a personal narrative on Asian Australian womanhood.

Caroline’s most uncommon trait is being a top-rated coffee and wine bar Google reviewer in Melbourne.